bellevue Rd shop open every day but monday ×

Shonamac is the UK’s premier online reseller of luxury preloved fashion to buyers all over the globe.

Since we started in 2002, we have sold to over 30,000 happy customers and earned an enviable reputation for client service. We guarantee the authenticity of all of our items which come from the most coveted wardrobes and fashion cupboards.

We have an amazing loyal following and we have been listed in British Vogue's Top 100 Shops and the Harpers Essential List.

Our History

Shona started in 2002 after the birth of her second daughter and giving up her career in the City. For the next 12 years, she built up the UK’s biggest online dress agency (and had two sons) – auctioning preloved clothes and accessories through Ebay. Over that time we auctioned over 31,000 items worth over £1.3m. In the summer of 2014, the demand for “buy it now” prompted the re-launch of the site, offering buyers the best of both worlds – the ability to buy immediately, or wait and bid at auction.



We take all the hassle out of converting your new or preloved designer items into cash. We can collect your items, sell them quickly at the best prices and then pay the net proceeds straight into your bank account. All you need to do is bag them up and give us a ring.


We have been selling designer items online since 2002 with over 30,000 happy customers around the world. Our shop is always open and gets thousands of online visitors a day.


Our longstanding reputation ensures that buyers have utmost confidence in the quality and authenticity of our items and this in turn ensures we get the best possible prices for you.